If it’s a good idea and it gets you excited, try it, and if it bursts into flames, that’s going to be exciting too. People always ask, ‘What is your greatest failure?’ I always have the same answer—We’re working on it right now, it’s gonna be awesome! Jim Coudal

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[A working manifesto, September 2009]

1. I want to explore and create.
2. I want to record and be inspired.
3. I want to work with my best intentions.
4. I want to give my best to become one of the best.
5. I want interaction and connection.
6. I want to write.
7. I want to take pictures and let the camera take over.
8. I want history.
9. I want to be designing with purpose, no matter what the purpose.
10. I want to remember “the cave” from time to time.
11. I want to be able to visit “my cave” when I need to.
12. I want you to meet me in “my cave” for a coffee and a chat.
13. I want to be seen as individual creativity with ideas.
14. I want to be a UNICORN.
15. I want to investigate and understand the power of three.
16. I want to be challenged and dared to create.
17. I want to be.
18. I want names and numbers.
19. I want to be a triangle.
20. I want to read and be written about.
21. I want to make mistakes.
22. I want my name in lights.
23. I want to tell stories.
24. I want to re’think and re’organise my world.
25. I want time to think and I want no time to think.
26. I want to stop at exits, even if life is a race.

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“Of course there will always be those who look only at technique, who ask ‘how’, while others of a more curious nature will ask ‘why’.
Personally, I have always preferred inspiration to information.” Man Ray